by Mindy Montgomery | Dec 2, 2024 | Marketing and Advertising Consulting
The perfect Hanukkah and Christmas gifts for gym lovers in 2024 are right here! With so many amazing fitness items trending this holiday season, it’s easier than ever to find something thoughtful for your favorite workout enthusiast. From buttery soft workout shorts...
by Massis Chahbazian | Sep 13, 2024 | Marketing and Advertising Consulting
When designing a direct mail piece, understanding how quickly people review printed mailers is crucial. Studies show that most mailers get only a few seconds of attention before being discarded or set aside. Recent research even indicates this time might be as brief...
by Massis Chahbazian | Sep 9, 2024 | Marketing and Advertising Consulting
In today’s digital age, knowing how to target your audience with direct mail remains an effective strategy to reach them. While many businesses focus solely on digital marketing, direct mail offers a tangible, personalized approach that complements online efforts. By...
by Massis Chahbazian | Sep 5, 2024 | Marketing and Advertising Consulting
Direct mail and the various types of mailing options available, remain a cornerstone and effective marketing strategy, offering businesses a tangible way to connect with their target audience. The United States Postal Service (USPS) provides a variety of direct mail...
by Massis Chahbazian | Sep 1, 2024 | Marketing and Advertising Consulting
In this article we have created a list of our recommended 10 steps to create successful direct mail campaigns. Direct mail remains one of the most effective ways to reach your audience, particularly when integrated with digital marketing strategies. With the U.S....